Friday, 19 August 2011

Salesforce?s Radian6 Takes Social Media Monitoring Platform Mobile With New iOS App

Radian6Radian6, which was acquired by Salesforce for $326 million earlier this year, has offered some of the world's largest brands a web-based social media monitoring platform. But the company has not offered a mobile component to clients to monitor brands on the go, until now. Today, Salesforce's Radian6 is announcing its first mobile presence with a new iOS app. Radian6 helps clients like Dell, GE, Kodak and UPS monitor, analyze and engage in ?hundreds of millions? of social media conversations. The UI is similar to the Radian6 web platform, and agencies and marketers can now monitor overall volume, share of conversation, geographic distribution and more data from the app on social media sites like Facebook and Twitter. You can filter by keyword, media type, date range and more to view conversations.

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